As a mom of an active soon to be 6-year old boy and a wife to a husband who plays basketball for his past time, I am always in the look out on how to keep them fresh – living in a country that is tropical and humid in nature. It is very challenging to remain smelling fresh all day.

Downy, the world’s best-selling fabric enhancer, just launched the new Downy Sports – the first and only fabric enhancer in the world with 24-hour odor protection technology for your clothes. It is designed to provide active individuals engaged in extreme physical activities the confidence of a long-lasting refreshing scent even on sweaty days.

Proving that smelling fresh and feeling great can be possible despite prolonged physical activities, Downy Sports recently held the 24-Hour All Star Freshness Challenge, an afternoon of intense basketball games pitting celebrity-led teams headed by actress and vlogger Alex Gonzaga, as well as soccer player and fitness enthusiast Nico Bolzico. Alex and Nico here, doing the Chambe Dance Challenge.

The Downy Team did an experimental set up using vinegar as “sweat” and Downy Sports and had us sniff on swatches of jersey cloth after. Downy Sports really has a long-lasting scent of freshness, even if it is already “sweaty”.

In one intense afternoon, members of Team Alex and Team Nico gathered at the Kerry Sports Plaza over at Shangri-la at The Fort to test each others’ basketball wits and sweat in the court. Joining the game and coaching the team members are LA Tenorio, JC Intal, Marc Pingris, Asi Taulava, Robert Bolick, Thirdy Ravena, Japoy Lizardo, Joanne Villablanca, Maricel Laxa-Pangilinan, Kianna Dy, Anton Del Rosario, Christian Pedrealba, Michelle Gumabao, Loyce Nuñez, Myk Vicente and a lot more.


After the intense game that Team Alex won, their Downy Sports jerseys where hung in an all-star freshness gallery and to prove it right, they sniffed through their jerseys and it was still amazingly fresh.


Downy Sports‘ extreme malodor protection is expected to benefit millions of Filipinos who want to continue living an activelifestyle with the confidence of having 24-hour odor prootection, even through sweat!

Downy Sports is now available in all major retailers nationwide, and online via Shopee. Learn more by visiting our official Facebook Page.
Here are some snaps from me and the lovely mommas having loads of laughter from Alex and Nico’s crazy antics.


But of course, we won’t miss the opportunity to take pictures with the celebs!

Yesway for Downy Sports for keeping my boys kahit todo pawis, smelling fresh all day long!